Signal boosting comms for a global TV graphics leader

––

The client

Vizrt is a leading viewer-engagement platform providing live television production solutions – from real-time graphics and studio automation to media asset management, empowering the world’s most prominent broadcasters to streamline workflows and deliver richer storytelling.

The challenge

Following a rebrand, Vizrt needed their communication channels, notably digital marketing and product literature, reimagined to bring them to life and align with the new brand.

The result

A vast and unwieldy collection of email graphics and messaging was rationalised into a modular system and updated with the new brand style. This allowed us to build out multiple emails efficiently and consistently. We developed and deployed these using Salesforce’s Pardot system.

In addition, Novagram designed a suite of twenty product guides. Again, a modular system was developed so that new guides could be produced efficiently.