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Branding

Stand out for the right reasons

We create strategically grounded brands that communicate with clarity, build recognition and give organisations the confidence to present themselves at a higher level.

english wine branding mereworth
impellus logo branding
professional services bpl
the space logo branding
Compass air cargo airline branding livery
branding abc

For more than 15 years, Novagram has helped organisations of every size define, refine and evolve their brands through intelligent strategy and exceptional creative execution. From positioning and messaging to visual identity systems and brand guidelines, every detail is carefully considered to ensure consistency, longevity and impact.

Our work is designed not only to look distinctive, but to strengthen perception, support growth and create lasting commercial value.

1 Discovery

branding discovery

We begin by understanding your organisation, market position, audience and ambitions to uncover what genuinely differentiates your brand from competitors.

Market research
Audience definition
Unique selling points

2 Definition

branding definition

We shape the foundations of the brand through positioning, messaging and visual direction that create clarity, consistency and long-term recognition.

Brand design
Brand positioning
Personality definition

3 Refinement

branding refinement

Every detail is explored, challenged and refined through an iterative creative process focused on appropriateness, originality and real-world effectiveness.

Testing
Iterating
Finessing

4 Delivery

branding delivery

The final brand system is implemented consistently across every touchpoint, giving your organisation a confident, professional and future-ready presence.

Guidelines
Assets
Materials
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Case study —
Services Branding BPL

The logo references the firm’s three founders and land, sea and air, to represent their global reach. Stark black and white photography make art of it’s subjects; buildings and infrastructure.

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In brief

BPL is the world’s leading broker specialising in credit and political risk insurance (CPRI) for multinational corporations, banks and financial institutions.

See the full case study

Talk later?

If you have an exciting
 project, we’d love to talk

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hello@novagram.com

+44 20 3603 4755